Perhaps no other word excites as much as biotech when one thinks of pharmaceuticals. Biotech has gained unprecedented attention across the globe – from America to Europe to Asia. And India is no different. However, while the very mention of the term conjures up images of scientists developing promising products to cure even chronic human ailments, the agri-biotech is yet to draw similar attention. But one company that is working fiercely and determinedly to change this perception is Hyderabad-based Prathibha Biotech.
Led by the visionary Rajasekhar Reddy, Prathibha Biotech is spearheading a revolution to take agri-biotech to the farmers across the country and help transform Indian agriculture.
Agricultural biotechnology, according to the US Department of Agriculture, comprises of a range of tools, including traditional breeding techniques that alter living organisms, or parts of organisms, to make or modify products; improve plants or animals; or develop microorganisms for specific agricultural uses. Agri-biotech offers a simpler and efficient option for weed control while also helping reduce production costs to a world that is finding it hard to keep pace with rising demand for food.
According to a report by the India Brand Equity Foundation, the Indian biotechnology sector is set to cross the milestone of $100bn by 2025 from the current $5-7bn, growing at a rate of 30 per cent. Biopharma with a share of about 62 per cent, accounts for the lion’s share in the total revenue of the setor, followed by bioservices (18 per cent), agri-biotech (15 per cent), bioindustry (four per cent), and bioinformatics contributing (one per cent).
Products of Prathibha Biotech
Prathibha Biotech has, over the years, developed a vast portfolio of agri-biotech products including bio pesticides, bio fungicide, granulated bio fertilizers, and bio stimulant amongst others. In fact, the company has made rapid strides during the last 10 years, in terms of both the reach and its product portfolio.
Prathibha Biotech started out with the aim of providing eco-friendly and ecologically beneficial products to improve and assist the farming community to protect their crops and provide rich yielding harvests.
Thanks to its unstinted efforts, Prathibha Biotech has, over the years, carved out a place for itself among India’s fast-growing and highly-competitive agri-biotech space. The company’s focus on providing best quality and affordable products has helped it reach out to a greater number of its targeted markets well.
Prathibha Biotech’s Quality Assurance
We always pay utmost attention to maintaining global quality standards and best manufacturing practices. Prathibha Biotech is an ISO 9001:2000 Certified Company and all the products are manufactured with good quality and are subjected to strict quality control measures. The company’s research laboratory is equipped with modern facilities to research and invent new products. The company’s manufacturing facility is at Chowtuppal, Hyderabad.
Reaching Dealers and Farmers
Besides intensifying its R&D efforts, the company has also worked hard on making sure that it reaches out to a greater number of farmers. In the past 10 years since coming into existence, Prathibha Biotech has created a vast network of over 500 dealers spread across Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Maharashtra and Gujarat.
Our dealers form the critical link in our effort to connect with the farmers, and hence we take all the steps to make sure that we extend all possible support to our dealers and other channel partners 24X7. We treat our dealers with utmost respect.
Besides, we also ensure that our marketing team remains in constant touch with our dealers and updating them about the developments in the biotechnology sector and our product lines all the time.
The company also has well-trained Field Officers to educate the farmer community on the usage of biotechnology as well as to demonstrate its products.
You are welcome to contact us
Farmers are always welcome to approach Prathibha Biotech dealers for any support and our skilled staff will respond to you immediately.
Alternatively farmers can reach us directly by calling –
Prathibha Biotech’s Customer Care Center at – (040) 23720329, 09550732777.